As the Senior Project Manager for Liverpool Football Club (LFC), it was my job to work closely with all stakeholders to agree their development roadmap.
With the road map in hand, I’d work closely with the Business Analysts and Senior Development team to work out the budget required to deliver the individual enhancements on the road map.
After receiving sign off from the stakeholders at LFC, it was time to plan the enhancements work, not always easy when your resources were working on multiple projects at the same time.
One of the most enjoyable projects I have ever worked on made enjoyable by the talented team of developers and designers.
Liverpool Football Club were the first football or soccer team in the world to have a fully functional e-commerce mobile website that delivered by the talented team of developers and me.
As I moved from the role of Project Manager to Client Service Director heading up the Online Marketing division of the agency, I continued to work closely with LFC.
I managed their Google Ad Words account taking it from non-existent to a positive ROI every month for 14 months and as a result, they increased their online marketing budget and went on too achieve huge online success.