LONDON MARRIOTT GROSVENOR SQUARE

LONDON MARRIOTT GROSVENOR SQUARE

As the Account Director, it was my task to work with the Hotel management team to increase the number of bookings made direct on the clients website.

I created the online marketing strategy, which included optimising the individual pages for the search engines and conversions.

Once the pages of the website were optimised, I then worked with my web marketing analysts to create and run successful PPC campaigns on Google.

The strategy was a successful one with the multiple pages of the clients website achieving page one listings on Google.

The PPC Campaign also produced a positive ROI.

I managed the website with my team making enhancements as they were requested.